Our Team

ASHLEY ROURK Owner/Stylist/Colorist
(415) 448-7295

With 15 years of experience, Ashley specializes in creating natural, low-maintenance looks that fit her clients' lifestyles. From rich brunettes and bright blondes to seamless gray blending and modern cuts, her focus is on luxurious yet easy-to-manage styles that grow out beautifully.

Ashley believes in building collaborative, client-focused relationships—whether clients are seeking a custom haircut or hand-painted highlights, her goal is always to deliver a look they love and can maintain between salon visits.

After five years as a color specialist, Ashley completed a four-year, intensive haircutting training program to further hone her craft. She is passionate about continuing her education to stay at the forefront of industry techniques and trends, bringing the latest styles to her clients.

Specialties:

Blonding & Hand-Painted Highlights
Natural Gray Blending
Dry Haircuts & Straight Razor Cuts
Modern, Low-Maintenance Styles

Ashley is committed to working with each client to create a personalized, unique look. Book your appointment today!

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Ali Gurney
Stylist/Colorist
(415) 484-8254

With over 15 years of experience, Ali is a highly skilled colorist and stylist known for her expertise in creating natural, beautiful hair color. After earning a business degree from San Diego State University, she pursued her passion for beauty at the Paul Mitchell San Francisco Institute of Esthetics and Cosmetology. Ali quickly became the go-to stylist for many bloggers and influential businesswomen.

Specializing in balayage, custom color blending, highlights, lowlights, and color corrections, Ali uses premium L'Oréal Professionnel products to achieve flawless results tailored to each client's individual style.

Her technical skills were honed through advanced training at top salons like diPietro Todd, Mercer Street Salon, and the Paul Mitchell Academy.

Ali has also trained aspiring stylists for over 4 years in the assistant program at Mercer Street Salon, further refining her attention to detail and passion for education. Her commitment to staying on top of the latest trends is evident in her work with celebrity hairstylists and platform artists, including Vivienne Mackinder, Robert Cromeans, and Ruth Roche.

Whether working with clients on a routine color refresh or an intricate color correction, Ali’s goal is to provide personalized service with impeccable results. She treats every client like family, ensuring a comfortable and rewarding experience every time.

Book your appointment with Ali today and get the perfect color tailored just for you!

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Jenn Acierto
Stylist/Colorist
(415) 321-0073

Jenn is a talented hairstylist and colorist based in San Francisco, California, with over 15 years of experience in the beauty industry. Born and raised in the vibrant city of San Francisco, Jenn has always had a passion for creativity and self-expression, which led to a career in hairstyling after discovering a deep love for beauty and fashion at an early age.

After completing an undergraduate degree, Jenn decided to pursue a career in cosmetology, enrolling in a renowned beauty school to hone skills in both haircutting and coloring.

From the moment Jenn picked up a pair of scissors and a color brush, it was clear that hairstyling was not just a profession but a true calling.

Over the years, Jenn has worked in some of the top salons in San Francisco, gaining experience with a diverse clientele and perfecting techniques in precision cutting, balayage, blonding, and natural gray blending. Known for creating customized looks that reflect each client’s personal style and enhance their natural beauty, Jenn is dedicated to delivering both timeless and on-trend haircuts and colors.

At the heart of Jenn's work is a commitment to client satisfaction and building lasting relationships. Whether it’s a simple trim, a dramatic color transformation, or a signature haircut, Jenn takes the time to listen to every client’s needs, ensuring they leave the chair feeling confident and empowered.

Jenn is always staying ahead of the latest trends and techniques in the beauty industry. Passionate about continuous education, Jenn regularly participates in advanced training to keep up with innovations in hair color and cutting techniques. This dedication ensures that clients receive the most modern and personalized styles.

Outside of the salon, Jenn draws inspiration from fashion shows, social media, and the dynamic beauty scene in San Francisco, constantly seeking fresh ideas to incorporate into her work.

As a San Francisco hairstylist, Jenn feels privileged to be a part of such a vibrant, diverse community and is excited to continue creating beautiful, personalized hairstyles for years to come.

Specialties: